HubSpot For Non-Profit.

From fundraising and events to volunteer coordination and reporting, non-profits juggle multiple priorities.

With HubSpot’s Smart CRM, you can centralise supporter data, automate communications, and track campaign impact. The result is stronger relationships, improved transparency, and more efficient growth.

When donor data sits in different tools and spreadsheets, it becomes difficult to track interactions and build meaningful relationships. HubSpot’s Contact Management and Deal Pipelines centralise donor information, providing a comprehensive, 360-degree view of each supporter. 

In HubSpot, this includes tracking donations, engagement history, and communication preferences in one place, ensuring every donor receives personalised and timely outreach.

Personalised marketing is crucial for engaging donors, increasing awareness, and driving fundraising efforts. HubSpot’s Marketing Hub provides a suite of tools, including Email Marketing, Landing Pages, and Social Media Management, to create targeted and impactful campaigns. 

Then, AI-powered analytics help you optimise marketing efforts, ensuring messages resonate with the right audience and drive meaningful engagement.

HubSpot’s Workflows and Sequences automate manual fundraising tasks, ensuring donors receive timely acknowledgements, follow-ups, and reminders. 

Through automation,  fundraising teams focus on strategy and stewardship instead of admin. From donation confirmation to thank-you notes, every touchpoint can be automated and personalised.

Understanding donor behaviour and tracking campaign success is essential for nonprofits to refine their strategies. HubSpot’s Dashboards and Custom Reports provide real-time insights into donation trends, email performance, and marketing effectiveness. 

With AI-powered analytics, teams can identify patterns in donor behaviour to refine fundraising and outreach strategies.

HubSpot’s Deal Pipelines can be customised to reflect how your team manages donor relationships, fundraising initiatives, events, and grant applications. 

Whether you're tracking new donation prospects, managing major donor outreach, or progressing a grant through its application stages, these pipelines provide full visibility and control. With automated task creation, reminders, and custom deal properties, teams stay aligned and proactive.

The Workshop.

We begin with discovery workshops that go far beyond form-filling or standard audits. Through persona analysis, journey mapping, and platform diagnostics, we capture how your teams currently operate, and where the gaps are. 

This collaborative process creates clarity, surfaces inefficiencies, and builds internal alignment around how HubSpot can drive change. The output? A tailored strategy that turns your CRM into a system that mirrors, and improves, your real-world operations.

Setup That Scales With Your Business.

We don’t just activate features, we design a CRM that reflects your full customer journey. We map lifecycle stages, configure deal pipelines, and build automation that simplifies and scales your processes.

From custom objects to workflows and playbooks, everything is designed to serve your strategy, not the other way around.

Integrate Data Across Systems.

HubSpot becomes even more powerful when it connects to the rest of your tech stack. We help map your wider systems, identify opportunities for consolidation, and guide you toward the right integration approach.

This ensures cleaner data, clearer workflows, and fewer silos. The result is a connected, scalable CRM that supports growth and improves efficiency across your business.

Smarter Teams, Faster Outcomes.

HubSpot AI unlocks efficiency across your go-to-market strategy. We help you deploy AI tools where they drive real value: from auto-drafting outreach to surfacing deal risks or generating content aligned with your ICP. 

We also train your team on how to integrate AI into daily workflows, so it supports strategy instead of adding noise. The result is faster execution, better prioritisation, and more room for creativity.

Training That Drives Adoption.

Even the best CRM won’t drive growth unless your teams use it effectively. That’s why we focus just as much on enablement as we do implementation. We run hands-on training sessions for sales, marketing, and success teams. 

Our goal is to create confidence, consistency, and autonomy. Whether we’re rolling out new features, playbooks, or reporting views, we make sure your team not only understands the “how,” but the “why.”

How The Canadian Red Cross Improved Donor Journeys with HubSpot.

Discover how the Canadian Red Cross transformed its donor experience with a tailored HubSpot implementation. Facing the challenge of managing fragmented data and disconnected touchpoints, the organisation partnered with Six & Flow to unify its systems, streamline donor journeys, and gain deeper insights. This case study explores the strategy, execution, and impact behind their digital transformation.